Product Copy
My first copywriting experience had me churning out hundreds of product descriptions daily for the Seattle-based e-commerce company Zulily. This rapid-fire way of working taught me the value of clarity over quantity and how to meet consumer needs in a digital environment. Armed with a benefits-first approach to copywriting, I eventually became an onboarding instructor, then a copy lead for both the product and editorial teams.
Flower Statement Necklace & Earrings
Cool mint roses nestled atop gilded leaves and twinkling blooms detail this stunning statement necklace. Shining ball drop earrings complete the coordinated look.
Includes necklace and earrings
Necklace: 15” long with 2” extender
Earrings: 1” long
Gold-plated brass / acrylic
Imported
TOMS Ikat Desert Wedge
A bootie with a bit of lift, this wedge was designed with walkability in mind. The stable heel is lined with a comfortable suede insole, while the rubber sole provides additional cushion. And with the purchase of every pair of TOMS shoes, another pair is given to a child in need somewhere in the world.
2.75'' heel
Fabric upper
Suede heel insert
Cushioned suede insole
Rubber sole
Hand wash; dry flat
Imported
O’Neill High Tide Jeans
Cut to a perfectly cropped length for showing off the season's best booties, these jeans promise comfort as well as style thanks to their stretch-cotton blend.
80% cotton / 18% polyester / 2% elastane
Machine wash; tumble dry
Imported
ASICS Court Cap Top
Ideal for tennis enthusiasts, this court-ready performance top combines moisture-wicking and anti-odor technology along with 50+ UPF protection, ensuring that every match is conquered in comfort.
100% polyester
Machine wash; dry flat
Made in the USA